I can be so self-conscious. Annoyingly so. I loathe photos being taken of me – even when it’s my adorable 7-year-old son trying to take them. … [Read more...] about Cut! Video Marketing Truths – 3 Common Mistakes and 4 Crazy Myths
Begrudgingly. I love that word. It brings to mind grumpy old Muppet men, frowning down from the balcony. It makes me think of annoyed, frowny people digging their heels in and being dragged towards something that’s good for them. It also makes me think of old-school marketers rolling their eyes at Facebook. They do everything they can to avoid taking Facebook even the least bit … [Read more...] about In Your Face -5 Common Facebook Mistakes and How Not to Make Them
The internet has really confused things. Even marketers. Especially marketers! Back in the day of BAMB (brick-and-mortar business) the only way to get customers to notice you was to advertise. … [Read more...] about Pay it, Earn it, Own it! What’s the Difference Between the 3 Types of Media?
For years, business owners have tried to figure out the best way to describe Pinterest. Is it Facebook, but only photos? Is it like a more-curated version Google images? … [Read more...] about Biz Pins – 10 Tips for A Smart Business Pinterest Strategy
As a small business owner, we know the perils of working for ourselves. There is no punching the clock at 5’o clock sharp. There is no true “time off.” … [Read more...] about The PacMan Cometh- How to Keep Social Media from ‘Eating’ All Your Time
As a business mentor, I encounter this problem a lot. Especially with budding entrepreneurs! I attribute it to many of them being very smart, cerebral, analytical thinkers. … [Read more...] about Adding A Plus Sign To Your Business- 5 Ways to Overcome Destructive Negative Thinking
Every year, Time Magazine publishes its list of the “The 100 Most Influential People in the World. “The people who appear on this list run the gamut from relatively unknown to crazily famous. … [Read more...] about How To Become An Industry Thought Leader in 11 Simple Steps
A friend of mine used to work for a ‘marital aid’ company. Without getting into particulars (sorry!) it was a product that made the procreation process much simpler. Less painful, less awkward. Easier on the joints. … [Read more...] about Extra, Extra, Read All About It – 5 Ways to Get Great PR