Today’s question is actually from a listener. Or in fact, no, to be more precise, a listener was asked this question. And she sent it in, asking me how I would answer. … [Read more...] about Why Is It So Hard to Make a Successful Business? #476

Mike Templeman has been creating websites since the early noughties. It wasn’t until around 2007 that he entered the digital marketing world with an actual marketing and a budget. … [Read more...] about Mike Templeman Shares How to Fall in Love With Your Business #475

Once upon a time, Ben Settle was secretly sleeping in a two-room office and he was regularly mocked for selling cassette tapes door-to-do. … [Read more...] about Ben Settle Shares How to Create An Excellent Email Marketing Plan #473

So customers, are they all created equal? The short answer is no, but I know you want a little bit more detail, a little bit more qualification and proof. No they are not. … [Read more...] about Are All Customers Created Equal? #472

So the USP. Your unique selling proposition. There are many other terms for this but you need one. And very simply, it needs to be unique. … [Read more...] about Can You Tell Me Your USP? #471

Tony Brown was influenced by his two uncles as a teenager and wanted to become a business owner himself. However, after a careers officer told him that wasn’t a ‘proper’ job, he went down a different path. … [Read more...] about Tony Brown Shares His Favorite System For More Time And Bigger Profits #470

This is one of the important concepts of it. Leads or Customers? Now let me explain, just in case. A lead is a potential customer who has given you permission to market to them, who could become a customer. … [Read more...] about Should You Create Leads or Sales? #469