Now to generate referrals is the fifth part of our five step process in making your life easier. It's where you make your customers become preachers for you. They preach the joys of what you do. They tell all of their friends to come to you. They get you referrals but so many businesses rely or hope they get referrals and miss out on the most elementary step. So what is this … [Read more...] about The First and Most Essential Step in Generating Referrals-92

A lot of people use the marketing funnel, as an example of how to market. So that you would bring people in, at the top of the funnel. Imagine a funnel shape with your lowest price or free products, then you sell them something. … [Read more...] about How to Visualize Your Business Marketing Universe-91

If you read that when its written down, you might have to take a second glance and read it slowly. We are small business owners, therefore by default, we are a jack of all trades. We do absolutely everything. … [Read more...] about Why You Should Tell People What You Don’t Do-90

What I'm talking about in this podcast episode is letting your personality shine. People want to buy from people. Being a B2B (business to business) or a B2C (business to consumer) is a big deal. … [Read more...] about Show the Real You and Find a Better Client -89

Over the past few days I have taught you how to build your online course, where to get ideas for creating your course, and why you should create it. But what if you wanted to offer a free downloadable e-book? … [Read more...] about How to Create a Free Downloadable E-Book -88

So over the couple of days we've explained why you need an online course and where to get ideas to even create your course in the first place. Now, we are going to talk about building the course. … [Read more...] about How to Build Your Online Course -87

On Friday, I introduced to you why you should create an online course. In today's podcast we are going to talk about how to create ideas for your online course. … [Read more...] about How to Create Ideas for Your Online Course-86

In today's podcast episode, I want to encourage you to create a course. Now, I know this sounds like it might be a bit overwhelming if you have never done it before, but trust me -- you CAN do it. … [Read more...] about Why You Should Create An Online Course-85