Of all of the types of marketing you can do for your business, email marketing is probably the most affordable and easy — if you know what you’re doing. It’s also absolutely vital.
The downside is that virtually every business utilizes email marketing, and there’s only so much room in one’s email account. Consumers pick and choose the businesses they want to hear from. One false move, and you could find your business in the “unsubscribe” pile (if you were lucky enough to get the subscription in the first place.
The best way to attract and retain those valuable subscribers is to follow best practice. But with a topic as broad as email marketing, how do you know which practices are best? Here are 6 procedures that can make a difference now.
Sorry, access to this special content
is for ‘Owners’ only
Owners log in
Not a member of
the Owners Club yet?