It’s the very backbone of doing business online. It’s as necessary as establishing and paying for your electricity when you have a brick and mortar store. Luckily, power companies are regulated and you can … [Read more...] about Web Hosting – Tips On Avoiding The Bad Guys And Finding The Good Ones
Put Me In Coach — How a Mentor Can Help You Grow Your Business
Accountability. It’s something we learn from a very early age. When you’re a toddler and you break a vase, telling the truth and being accountable can often get you out of hot water. When you become a student, those report cards that are sent home to your parents are nothing but little packets of accountability. An accounting of your scholastic actions. (Or, in my case, … [Read more...] about Put Me In Coach — How a Mentor Can Help You Grow Your Business
6 Business Blogging Block Busters
There are many, many myths about business blogging. That it’s boring. Tedious. Something to slog through or hire out the instant you have the budget. But it doesn’t have to be that way! … [Read more...] about 6 Business Blogging Block Busters
The ABC’s of Creating an Outsourced Content Machine
Allow me to quote a little Shakespeare. He famously said “…words be made of breath. And breath of life.” He understood. He got it. And not just because he made his living off words. Words are really that invaluable, to every aspect of life. Relationships, education, even business. Especially business. Even in this hyper-graphical digital age of marketing, good words are every … [Read more...] about The ABC’s of Creating an Outsourced Content Machine
Light Like a Pro: 3 Insanely Simple (and Affordable) Steps to Elevate Your Videos from Amateur to WOW
Video intimidates us. A shaky camera + bad lighting = a big, embarrassing ding to your brand -- Plus – what the heck do you know about shooting professional looking videos? It’s easier to avoid video and just … [Read more...] about Light Like a Pro: 3 Insanely Simple (and Affordable) Steps to Elevate Your Videos from Amateur to WOW
The Good, The Bad and The Ugly of Email Newsletters How (and how NOT to) Create Wantable Newsletters
Remember when you were a little kid and going to get the mail was like this big, exciting event? You’d run out there, certain that there was going to be a letter or card or at least an interesting catalog to leaf through? … [Read more...] about The Good, The Bad and The Ugly of Email Newsletters How (and how NOT to) Create Wantable Newsletters
Trust In The System – Smoothing Your Business with Systemization
Adding real systems to your business is an awful lot like creating a culture in your company. It’s not something you can put off. It’s not really optional. If you don’t sit down and put some thought into your corporate culture … [Read more...] about Trust In The System – Smoothing Your Business with Systemization
Not Just Another Shoe Shop – 5 Customer Service Lessons from Zappos
What Tony Hsieh has created with his billion-dollar company Zappos is already legendary. From his lightning-fast delivery times, to his no-corner-office layout, to the fact that he lets the general public tour that office -- he’s … [Read more...] about Not Just Another Shoe Shop – 5 Customer Service Lessons from Zappos
