When you have a small business, there are times when you have to write something, like it or not. It would be nice to be able snap your fingers and have a comfortably-paid assistant do every bit of writing for you, but until you reach that level, it’s on you. No pressure! But even small things like email and social media posting should be clean and professional. If you’re like … [Read more...] about 6 Free Writing Tools That Will Make You a Better Writer
I blame grade school teachers. Even if it has never happened to you personally, writing has often been used as a form of punishment. … [Read more...] about Crank It Out: 13 Ways to Write an Effective Article in 15 Minutes
A writer friend of mine told me this story a few years ago and I’ll never forget it. In fact, I purposely call it to mind whenever I want to charge myself up into writing mode. … [Read more...] about Writing 102: A Beginner’s Guide – 10 Ways to Write More Engagingly
Good news for me, bad news for many business people: my stock-in-trade seems to be everyone else’s Kryptonite. A big part of my job involves writing and I really love to write. … [Read more...] about Writing 101: A Beginner’s Guide – 7 Steps to Stress-Free, Fun Writing
If there is one drum I beat over and over on this blog is the importance of content -- and loads of it! Content must be the main core of your marketing plan, your social media efforts, and your ongoing conversation with your customer base. We’ve covered the importance of content and even talked about how to create it (and not want to hang yourself in the process.) One content … [Read more...] about 3 Steps to Creating a Content Calendar: The Timing Can Be as Important as the Content Itself!
The first page of Google results has always been a bit of battlefield. Unpredictable, ever-changing, with new victors fighting their way to the top and emerging in the first few spots every so often. … [Read more...] about Did Pandas and Penguins Kill SEO? Your 2015 SEO Checklist
I’m starting to feel like the Pepperidge Farm guy. I find myself fighting the temptation to start every article with “Time was, folks had to…” But I’m sorry. It’s true! Things ain’t like they used to be. … [Read more...] about Be The Guest! Finding, Researching, Writing for Great Guest Blogging Sites
So yeah, you get it. You’ve heard it time and again. Ad nauseum, even. To succeed online… You must blog. Must blog. Must be blogging. Blogging = Completely Torrential Downpour of Profits. It’s time to blog, you get it. But blogging for blogging’s sake isn’t going to cut it. If you want to succeed in blogging, you have to have a few readers. Suck them in with great content and … [Read more...] about Big Blogging: 9 Ways To Differentiate Yourself And Stand Out In A Content-Crowded World