Do not stick a fork in it. Even in our spammy, blocky, filtering times…email marketing is not dead. It’s not even sick. It doesn’t even have a sniffle. … [Read more...] about Inbox Me! Converting Curious Prospects into Paying Customers
lead generation
Sheer Magnetism Researching and Creating “I Want That!” Lead Magnets
It’s a cold hard fact. No matter how fantastic and innovative and well-designed your website may be, the vast majority of first time visitors won’t spend a single penny with you. … [Read more...] about Sheer Magnetism Researching and Creating “I Want That!” Lead Magnets
How To Create A Short Course For Your Lead Magnet
Do you know what the sole purpose of your website should be? In my opinion, assuming that your site is not a full-blown ecommerce site, the main aim of your site is to generate leads. And, that means getting … [Read more...] about How To Create A Short Course For Your Lead Magnet
Right This Way, Please… How to Nurture New Leads and Convert Them to Clients
You know, there’s something that’s always rankled me about the term “sales funnel”. I mean, I get it. I understand the idea that you are starting with a big mass of people initially and eventually working them down the funnel until you are able to convince a few to actually buy from you. But it sounds so…clinical. So laboratory-ish. It's a term that makes your consumers feel … [Read more...] about Right This Way, Please… How to Nurture New Leads and Convert Them to Clients
9 Do’s and Don’ts for Converting Your Readers to Customers via Email
Now that you have created a rock star website for around $100 (yes -- it is very doable), and have written a few blog posts that have your readers intrigued and wanting more, now it's time to tackle your email list. … [Read more...] about 9 Do’s and Don’ts for Converting Your Readers to Customers via Email
How to Create a Top Quality Lead Generating Website For Less Than $100
It’s a fact of life for many business owners: Websites are expensive. Good lead-generating websites are really expensive. … [Read more...] about How to Create a Top Quality Lead Generating Website For Less Than $100
Get The Touch – The Power of Building Your Email List
Your email list is like a list of potential customers, just waiting to buy your product or service. However, you need to know just exactly what to say. … [Read more...] about Get The Touch – The Power of Building Your Email List
Getting Started with Popup Opt-in Boxes
“If your friends were jumping off a bridge, would you do that too? If your friends are ignoring Popup Opt-in boxes for their business, will you ignore it too?” … [Read more...] about Getting Started with Popup Opt-in Boxes