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lead generation

Inbox Me! Converting Curious Prospects into Paying Customers

28 June 2015 by Jayne Hallock

Do not stick a fork in it. Even in our spammy, blocky, filtering times…email marketing is not dead. It’s not even sick. It doesn’t even have a sniffle. … [Read more...] about Inbox Me! Converting Curious Prospects into Paying Customers

Sheer Magnetism Researching and Creating “I Want That!” Lead Magnets

14 June 2015 by Jayne Hallock

It’s a cold hard fact. No matter how fantastic and innovative and well-designed your website may be, the vast majority of first time visitors won’t spend a single penny with you. … [Read more...] about Sheer Magnetism Researching and Creating “I Want That!” Lead Magnets

How To Create A Short Course For Your Lead Magnet

13 May 2015 by Claire Williams

Do you know what the sole purpose of your website should be? In my opinion, assuming that your site is not a full-blown ecommerce site, the main aim of your site is to generate leads. And, that means getting … [Read more...] about How To Create A Short Course For Your Lead Magnet

Right This Way, Please… How to Nurture New Leads and Convert Them to Clients

18 February 2015 by Jayne Hallock

You know, there’s something that’s always rankled me about the term “sales funnel”. I mean, I get it. I understand the idea that you are starting with a big mass of people initially and eventually working them down the funnel until you are able to convince a few to actually buy from you. But it sounds so…clinical. So laboratory-ish. It's a term that makes your consumers feel … [Read more...] about Right This Way, Please… How to Nurture New Leads and Convert Them to Clients

9 Do’s and Don’ts for Converting Your Readers to Customers via Email

20 October 2014 by Jayne Hallock

Now that you have created a rock star website for around $100 (yes -- it is very doable), and have written a few blog posts that have your readers intrigued and wanting more, now it's time to tackle your email list. … [Read more...] about 9 Do’s and Don’ts for Converting Your Readers to Customers via Email

How to Create a Top Quality Lead Generating Website For Less Than $100

6 October 2014 by Jayne Hallock

It’s a fact of life for many business owners: Websites are expensive. Good lead-generating websites are really expensive. … [Read more...] about How to Create a Top Quality Lead Generating Website For Less Than $100

Get The Touch – The Power of Building Your Email List

1 September 2014 by Jayne Hallock

  Your email list is like a list of potential customers, just waiting to buy your product or service. However, you need to know just exactly what to say. … [Read more...] about Get The Touch – The Power of Building Your Email List

Getting Started with Popup Opt-in Boxes

25 August 2014 by Jayne Hallock

“If your friends were jumping off a bridge, would you do that too? If your friends are ignoring Popup Opt-in boxes for their business, will you ignore it too?” … [Read more...] about Getting Started with Popup Opt-in Boxes

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